Totally Locally Tavistock has been running for several years in the town and in that time has organised a number of events and initiatives to encourage people to spend in the town centre. Although still doing well, Tavistock BID has now given its backing to the campaign in the form of administrative support as part of its voted-on business plan.
Tavistock BID manager Lisa Piper said: ‘It was in the BID business plan to come up with marketing concepts to encourage people to the town and keep them here.
This initiative already exists so we decided we needed to get behind it and support it. ‘BID will be giving administrative support to the campaign. There are not many on the Totally Locally team and we don’t want to see the initiative dwindle as it has such an important message.
‘If people coming into the town spend just £5 locally every week, it would be a big boost to the local economy. We need to let people know what is on their doorstep. There are some shops closing down but there are also new shops opening up and we want to help show people what is available in the town centre.’ Some of the events planned by Tavistock Totally Locally include a ‘fiver fest’ where business are asked to put on offers for a week, whether it is offering something for £5 or giving £5 off and a similar event called ‘Tenner Tastic’.
Organiser Rachel Harrison-French has also been updating the Tavistock Totally Locally Facebook page with recipe ideas, where she has challenged herself to create meals for her family using only ingredients she has bought from independent shops in the town centre and highlighting the price and some of the offers on at various local shops in the town.
Rachel said: ’Without support Totally Locally Tavistock would not be able to run the Fiver Fest and other activities in the town. We want to thank BID for working alongside us and allowing us to use their resources. They have direct contact with all the business in the town centre so it’s about pooling our resources.
’We’re thrilled to bits that we can now move forward. The independent shops desperately need our support — it’s up to us to keep them going. The number of business closing in Tavistock is increasing year on year and our local businesses are the heart of our town and are what make Tavistock unique.’
To find out more about Tavistock Totally Locally visit www.facebook.com/TotallyLocallyTavistock or visit the Local Matters community space in Elbow Lane where information on Tavistock Totally Locally is available.